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3min chapter
Public speaking in the marketing mix
The Marketing Companion
The Worst Faux Pas
Mark Schafer: The worst faux pas I've ever seen on a stage other than one time the keynote speaker was drunk, but that's a story for another day. He says he had permission from Lane Bryant CMO to be able to post about his clients' products and get 20,000 likes in just a few minutes. But all of a sudden, as he was scrolling, like all this porn stuff started showing up. "I quickly like close that window and moved to another window," Mark said.
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