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Introducing To the Point: Why You Don't Need More Website Traffic to Grow Your Trades Business

Can't Stop the Growth

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Maximizing Lead Potential

This chapter focuses on the critical importance of phone call responsiveness for trades businesses and the impact of lead acquisition costs. It discusses strategies to motivate staff towards securing high-value leads and emphasizes effective marketing through proactive communication and the six P's. The chapter ultimately highlights the need to refine processes for better conversion rates rather than just increasing marketing spends.

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