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12min chapter
Introducing To the Point: Why You Don't Need More Website Traffic to Grow Your Trades Business
Can't Stop the Growth
Maximizing Lead Potential
This chapter focuses on the critical importance of phone call responsiveness for trades businesses and the impact of lead acquisition costs. It discusses strategies to motivate staff towards securing high-value leads and emphasizes effective marketing through proactive communication and the six P's. The chapter ultimately highlights the need to refine processes for better conversion rates rather than just increasing marketing spends.
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AI-powered
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode