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Is There a Growth Model for Women?
Myak is in p r. So we were great at getting attention, getting press coverage and that would lead to lots of new users joiningand then we had a nice little kind of abirality built into the product. When you're starting out, you what other women needto use as product. We started off initially with a city by city growth model,. Our intention in the beginning, which ended up shifting, was to have a kind of like a service exchange part of the network. And so we'd get a lot of kind of word of melth t in these small communities.