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Optimizing Pricing and Promotion Strategies for Upselling in Short-Term Rentals
This chapter delves into effective pricing and promotion techniques for upselling add-ons in short-term rentals, emphasizing experimentation with pricing, strategic positioning of add-ons as value upgrades, and post-booking messaging tactics. The discussion also addresses the challenges hosts may encounter, stressing the importance of accessible services aligned with hosts' capabilities to prevent last-minute stress.