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How He Grew A $30M Gardening Blog From Scratch | Kevin Espiritu

Marketing School - Digital Marketing and Online Marketing Tips

CHAPTER

Gardening Content Strategy and Acquisitions

This chapter delves into the content strategy for gardening blogs and YouTube channels, comparing educational versus casual approaches. It also discusses using distribution engines like YouTube, Instagram, and Facebook for organic reach and revenue attribution challenges. Additionally, the speakers share insights on acquiring gardening blogs to boost traffic and SEO, including details on increasing site RPM and structuring deals for successful integration.

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