3min chapter

"Media Empires" | The Business of Newsletters, Podcasts, Creators, and Data Acquisition  cover image

E3: "The Best Business Model For Creators" | Blake Robbins, Benchmark and Gamecraft

"Media Empires" | The Business of Newsletters, Podcasts, Creators, and Data Acquisition

CHAPTER

Should Mr. Beast Compete With YouTube?

The built in distribution that you have and network effects you have is really hard to topple. Most of them actually care much more about being famous than even the money. The only reason they're going to give up the fame aspect is if they get a guarantee, like a Facebook gives an injured massive deal. And so you could probably convince LeBron to do something like you're saying. If you give him enough money, otherwise there still is ego and, you know, fame,. Like he wants to win for a reason.

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