4min chapter

How to Be a Better Human cover image

How to stop being weird about money (w/ Paco de Leon)

How to Be a Better Human

CHAPTER

Understanding Value and Pricing Strategies in Business

This chapter delves into the importance of valuing oneself and the impact of pricing strategies in business. Through engaging anecdotes, it highlights the paradox of how raising prices can sometimes enhance demand, especially for small businesses competing with larger entities.

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