The early user research playbook for founders — Jeanette Mellinger’s expert advice for validating your idea with high-quality interviews
In Depth
How to Structure Research Into a Mini Research Plan
The first step in research is defining what you want to build, and then figuring out who will be speaking with it. The next piece of focus is around those learning goals; there's going to be a million things that you want to learn. It could be so tempting to ask about 10 things at once: This is your opportunity to go deep. But sometimes when you try to learn about too many things at once, you can have some variables that start to conflict with one another.
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