4min chapter

This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose cover image

The Battle for Trust (375)

This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose

CHAPTER

The Tension Between Short Term Needs and Long Term Goals

When he was in TV, cable operators would make 10 year carriage deals. Now they're doing that with over the top services like Netflix and Hulu. Mr Beast is making history on Instagram by gaining 7 million followers in 24 hours. Joe Palazzi saw a recent rise in his TikTok numbers as well. He has now had more than 1 billion subscribers to his social media accounts.

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