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10min chapter
The State of Podcasting Roundtable, Oct. 2024
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Navigating CPM Challenges in Podcasting
This chapter explores the complexities and financial hurdles faced by podcast creators using the CPM advertising model. It highlights the income disparity within the podcast ecosystem, the evolving expectations of advertisers, and the struggles for high-quality shows to achieve financial stability. The discussion also emphasizes the importance of collaboration among creators and the need for effective outreach to attract a broader audience to podcasts.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode