How Ben Thompson Built a Writing Empire
How I Write
Bridging Business Education and Tech Insights
This chapter explores the integration of technology into business education, highlighting gaps in traditional curricula as they relate to modern tech companies like Apple and Google. It emphasizes the importance of personal perspective in writing and content creation, noting the challenges of engagement and subscriber expectations in a competitive landscape. The discussion also touches on the dynamics of building a successful subscription-based platform, the role of consistent quality content, and the unique experiences of engaging with high-profile readers.
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