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First-in-Class vs Me-Too Launch Differences and the Role of Content, Hyperpersonalization, and Technology with Frank Dolan, Founder and CEO of ARSENAL

Pharma Launch Secrets

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The Future of Speaker Programs

With more scrutiny, it's becoming more uncomfortable for providers to attend. I think speaker programs falls into that category of a few heritage bioforma approaches. We're trying to create a peer-to-peer environment with healthcare professionals who may be able to ideate with one another and or hear from someone that has credibility so they can do things better.

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