
Listener Favorites: Lisa Cron | How to Use Brain Science to Engage, Persuade, and Change Minds
The Unmistakable Creative Podcast
00:00
The Only Communication Tool Out There Is Story
"I think not understanding the way that it works is what holds most of us back," he says. "My goal was to go out and go, I'm going to tell you why it's wrong, and I're going to show you why it’s wrong." The author has written a new book about his experiences as an aspiring writer in Los Angeles.
Transcript
Play full episode