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4min chapter
How to Leverage Intellectual Property in Marketing (The Next Big Thing)
Marketing Against The Grain
Web Three, to a Non-Ft Version?
Keran: There's a bunch of new ways to take advantage of intellectual property going forward. One of those ways is to build your own ip. Keran: You don't want to own it, but you want to be the leader in that category. And i think more creativey like that, pless it's way more fun to work on those things. If you're searching for a new answer in that creative pursuit, i'd highly recommend the podcast creative elements.
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