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It's going to start as a relatively expensive product for a high margin business or for a equity back founder who just wants to totally be hands off in terms of connector bank, connector credit card through plaid. My goal is to take the bookkeeping business inside my firm and automate a lot of that because I have the data in a database rather than it's all sitting in QuickBooks platform. The initial customer is broker, equity back founder, a writer, you know, book writer, just a podcaster who's currently crushing it.