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Your Emails Suck: Here’s How To Fix Them

Demoted

CHAPTER

Re-Engaging Clients: Strategies for Email Success

This chapter focuses on effective strategies to re-engage clients or prospects who have become unresponsive to email outreach. It highlights a three-step process that includes sending relevant content, leveraging seniority for communication, and creating low-effort follow-up opportunities. The discussion also emphasizes the importance of personalization, timing, and lightheartedness in email communication to enhance response rates.

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