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How to Communicate in a Crisis — and How Not To

HBR On Leadership

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Navigating Stormy Seas: Lessons in Crisis Communication

This chapter examines the vital influence of weather data on maritime navigation and decision-making during storms. It highlights a specific case involving Hurricane Joaquin, where communication failures and over-reliance on technology led to disastrous outcomes. By analyzing the dynamics of crisis communication and leadership accountability, the chapter underscores the need for enhanced dialogue and training in high-stakes environments.

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