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BDTP. Software Pricing Design with Chris Mele
UI Breakfast: UI/UX Design and Product Strategy
B2B Pricing and Value Delivery - Why You Should Be Consistent
If you're going to experiment with pricing first remember it's b2b it's not b2c so this is an a b testing kind of realm. People just naturally compare and in fact buyers have competitive intelligence capabilities where they go to the ends of the earth to compare because they know that there's wide variations in net prices paid. As a as a SaaS company or software company in order to succeed you really need to be continuously monetizing, he says.
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