MarTech Podcast ™ // Marketing + Technology = Business Growth cover image

Unlocking Hidden Data Within Customer Calls

MarTech Podcast ™ // Marketing + Technology = Business Growth

CHAPTER

Harnessing AI to Uncover Insights from Customer Calls

This chapter explores how technology can identify patterns in customer calls, revealing frequently asked questions and common inquiries. It also discusses the integration of generative AI for personalized follow-ups, highlighting AI's role in enhancing marketing interactions.

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