Hidden Persuaders and Unconscious Desires in Advertising

Richard and Marnie reveal some of the hidden persuaders that affect our decision making. Are we really as rational as we think we are? Do our names affect our lives and how successful we are? And how are we swayed by advertising, without even realising it?

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CREDITS
Presented by Professor Richard Wiseman and Marnie Chesterton
Produced by Kate White
Executive Producers for Podimo: Jake Chudnow and Matt White
Executive Producers for TellTale: Rami Tzabar & Jago Lee
Music: For My Friend / Daniel Fridell & Sven Lindvall / courtesy of www.epidemicsound.com
Mixed by Knights Audio
Additional research by Helen Keen

The presenters and producer are not responsible for any adverse effects resulting from the use of the information presented in this podcast and this information is not intended to be a substitute for consulting with a healthcare professional.