The Personal Brand

The online course craze has died off a little bit. The reason it's died off is cause the products just aren't very good. They expose the creators, we nesses as an expert. A lot of folks who try to do this and productize before they're actually good at anythingit uld be like going down to the park, to the local courts, and seeing some guy practising one high light play that labron james made in his career. You got to learn how to pass you can't make the same mistake twice. Real people don't copy each other - i've kept my finger on the pulse of the industry but I don't talk about this with clients