Aligning Structure with Customer Experience

My guest today is Peter Merholz. Peter is one of the co-founders of the pioneering UX design consultancy Adaptive Path, now part of Capital One. After leaving Adaptive Path, he has structured and led design teams in various organizations. Peter and his co-author, Kristin Skinner, wrote Org Design for Design Orgs, the book on how to organize design teams. In this episode, we discuss how the structure of organizations influences their customer’s experiences.

Listen to the full conversation

 https://theinformeddotlife.files.wordpress.com/2020/02/the-informed-life-episode-28-peter-merholz-2.mp3

Show notes

• PeterMerholz.com
• @peterme on Twitter
• Adaptive Path
• Org Design for Design Orgs: Building and Managing In-House Design Teams by Peter Merholz and Kristin Skinner
•  Liftoff: Practical Design Leadership to Elevate Your Team, Your Organization, and You by Chris Avore and Russ Unger
•  The Informed Life Episode 22: Andrea Mignolo on Designerly Ways of Being
• IDEO
• Tim Brown
•  The Double Diamond
• Conway’s Law
• Organization in the Way: How Decentralization Hobbles the User Experience by Peter Merholz
• MacGuffin
• Shopify
• Forrester Research
• Kristin Skinner