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19min chapter
PR & Influencer Marketing for Med Spas - Interview with Reena Goodwin
Med Spa Success Strategies
Building Trust Through Media and Influencer Engagement
This chapter highlights the crucial role of local media and influencer relationships in enhancing community engagement for businesses, especially in the med spa industry. It discusses the complementary nature of marketing and public relations, emphasizing the long-term benefits of effective media strategies and authentic influencer collaborations. The conversation also touches on the significance of showcasing media features and cultivating trust among clients to boost credibility and retain customers.
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