Welcome to another episode of the Build In Public Podcast.
Today's episode features Chenell Basilio, the prolific writer behind Growth in Reverse, a newsletter that reverse engineers how top creators go from zero to 50k+ subscribers.
In this interview, Chenell and KP unpack an array of perspectives and a few tips on topics such as:
● What ‘Growth in Reverse’ newsletter is
● How Chenell came up with the concept
● Which content she reviews when writing about a creator
● The secret behind the aesthetic graphics of ‘Growth in Reverse’
● Inflection points in Chenell’s career
● What stood out to her when starting in her current niche
● Chenell’s tech stack as a writer
● Her writing regimen/process
● 3 lessons and reflections on newsletter growth
● The responses Chenell had from people she made a deep dive on
● Which of Chenell’s deep-dives
○ took the longest
○ made her an instant fan
○ most underrated
○ got her the most attention
● Mistakes beginner content creators could avoid
● Most energizing aspect of writing newsletters
● How Chenell formulates her teaser tweets
● Chenell’s responses to interesting audience questions
● Finding like-minded people in the creator world
● What’s up next for Chenell in the next 6 months
Build In Public Podcast is an interview show where KP chats with ambitious startup founders, CEOs, and top Internet creators to unpack their stories, insights, and lessons.
Thanks for listening! Let us know what you think!
Links:
Chenell's Twitter: https://twitter.com/chenellco
Growth in Reverse Newsletter: https://growthinreverse.com/
Growth in Reverse on Twitter: https://twitter.com/growthinreverse
KP’s Twitter: https://twitter.com/thisiskp_
KP's YouTube Channel: https://www.youtube.com/c/KarthikPuvvadaKP
