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238. Start With “What” to Create Clarity w/ Ann Latham

The Customer Experience Podcast

CHAPTER

Is There Anything That Connects With Non-Production Workers?

A Fortune 30 company found that non-production workers are only productive 20% of their time. This is when they're not just standing around wasting time, but doing all those things you talked about. The production people have these proven, well-defined processes and priorities in the cognitive zone where you're dealing with cognitive objects. So we spend all this time in meetings, sitting around talking and debating what the priorities are or juggling priorities because we all have to-do lists that are too long.

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