When Should We Scale Sales and How Fast?

Shona O'Connell: I call the science of scaling. It really came down to answering these two questions, when should we scale sails and how fast? And i think anchpiners and boards answering those questions incorrectly, has killed a lot more startups than shona felt, right? She says she's working on a framework that helps acpners and boards use more of a scientific, data driven approach to answering this question.