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Appealing to Consumers

Seth Godin's Startup School

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Picking Nothing Is Guaranteed to Not Work

When i was a book packager, we had a day to base with hundreds of book ideas. How do you decide which one to spend a month on speck for? Well, it's always the best sellers are always a surprise. You just have to pick. And it is nout about being right. It says about being about putting in the world. Sang, this is me. This is my business. The wordasmesa, and that is not the same, correcti no imome any woll, correct.

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