2min chapter

How I Built This with Guy Raz cover image

Men's Wearhouse: George Zimmer (2019)

How I Built This with Guy Raz

CHAPTER

You're a White Labeled Men's Warehouse?

In 1980, I came out to the Bay Area on a vacation and we were planning on opening up in Dallas as our next market. And there was not a regular priced 100% wool suit for under $300. So I guess as a way for our chaffner and marxer or any of the clothing manufacturers to sell more of their suits, if they white labeled them, even if they were selling to a lower price. Exactly. We started in the South Bay. We opened in Mountain View, San Jose, Fremont,. Then we had one store up in Concord.

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