16min chapter

Pharma Launch Secrets cover image

How to Use Video Content to Reach and Engage HCPs While Driving Product Adoption - Learnings From Other Industries with Tyler Lessard, VP of Marketing and Chief Video Strategist at Vidyard

Pharma Launch Secrets

CHAPTER

Challenges and Opportunities in Video Content for Regulated Industries

The speakers discuss the challenges and opportunities of using video content in regulated industries, specifically in the pharmaceutical sector. They address the fear, uncertainty, and lack of know-how that often surround the use of video in pharma, highlight the issue of content management and regulation compliance, and discuss strategies to speed up the review process.

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