AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
4min chapter
204: Josh Spector — Saying Less and Making More
The Bootstrapped Founder
The Importance of Proximity
Bob Greene: I've seen your emails and I get them every day and I find a very, very exciting all the time because it's just always a masterclass in doing it right. And what I, what I found is that you seem to have really understood the concept of proximity. Like both in terms of the ad, right? The ad is very close to the only text that's in the email. So people's attention is going to be on that sentence. And then there is the link, right? It's not like hidden two scrolls down or behind some image somewhere. so that's proximate to the content that people enjoy. But what you do in phrasing it this
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode