4min chapter

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#106 Co-founder & CEO Sweetgreen, Jonathan Neman: The Restaurant Company of the Future

Grit

CHAPTER

Do You Think McDonald's Is a Burger Company?

The company's business was off 80% at the beginning of COVID. "I like to surf a lot and, you know, talking to a few people about how much, how you're worse surf days often are the surf days that make you the best," he says. Co-founders say they want to be McDonald's of our generation.

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