6min chapter

Decoder with Nilay Patel cover image

Why every company wants a podcast now

Decoder with Nilay Patel

CHAPTER

Podcasts as Power Tools

This chapter explores the strategic use of podcasts by venture capitalists, particularly in activist shareholder campaigns, using Elliott Management as a case study. It highlights the effectiveness of podcasts in engaging audiences, reshaping communication strategies, and fostering a sense of community around niche interests.

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Listen to the best highlights from the podcasts you love and dive into the full episode