This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose cover image

Vertical AI Content Creation Next Big B2B Boom (469)

This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose

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Navigating AI and Marketing Trends

This chapter explores the expansion of Dow Jones' AI content marketplace and its implications for B2B marketing. It also discusses insights from key industry events and debates the role of platforms like Substack in the marketing landscape. Furthermore, the chapter highlights the potential of AI innovations, like Smart Summary, in transforming data interpretation and access to niche content.

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