TWiG 237: LiveOps Deconstruction - How do Candy Crush & Royal Match Keep it Fresh? LiveOps Marketing with Celebrities - is there ROI?
Deconstructor of Fun
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The Importance of Casual Gaming
When he was at Scopley on his mid-core games, I would play Walking Dead Road to Survival all weekend long because to be in that clan, I was in one of the highest clans. That sounds like my game before clan from when I played game before. In many cases, the time investment and money investment is more in some cases than a mid-core player. Many of these meta systems that are appearing in casual come from Casino.
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