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3min chapter
E69: Cold Calling Sucks, and That’s Why it Works with Armand Farrokh
Topline
The Human Touch in Sales
This chapter explores the shift from automated sales outreach to meaningful human interactions, emphasizing the role of cold calling and direct messaging. It also introduces the book 'Cold Calling Sucks, and That's Why It Works', providing insights into the challenges and rewards of mastering sales communication skills.
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Discover
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Listen to the best highlights from the podcasts you love and dive into the full episode