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Colin Cowie: The Gold Standard — Lessons in Luxury, Culture, and the Pursuit of Excellence

The Business of Luxury Weddings

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Elevating Guest Experience Through Professionalism and Engagement

This chapter explores the significance of professionalism and attention to detail in improving guest experiences. It discusses the roles of teamwork, communication, and proactive service, introducing the idea of 'customer seduction' to foster loyalty and drive business success.

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