6min chapter

The Prof G Pod with Scott Galloway cover image

Living for Longevity — with Dan Buettner

The Prof G Pod with Scott Galloway

CHAPTER

Apple's Strategic Advantage: The Second Mouse Approach

This chapter explores Apple's approach to innovation, focusing on its entry into the hearing aid market and the use of AI technology. It highlights the 'second mouse strategy,' illustrating how Apple refines existing concepts for success rather than rushing to be first.

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode