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#84 James & Per at Conversion Jam 4

UX Podcast

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The Wheel of Psychology

The wheel is about applying psychological insights online and testing whether that increase the sales or increase the amount of happy users. Since there's so many techniques and insights, we've documented over 250 of them. I tried to fit it in some sort of categories and there's 17 categories in the wheel just to make it a bit more easy to deal with. The problem with my message is that there are so many techniques out there. It's not like Robltt said, tell the news,. There are six persuasion techniques. I don't believe that. The more. That we try to sort of get it a little bit moreeasy to understand.

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