Ethics in Marketing: Navigating Urgency and Trust

Today on the show, I’m joined by art psychotherapist Amelia Knott to explore and untangle the intersections of mental health, social media, creativity, and small business.

We specifically take on the concepts of “digital wellness” and “ethical marketing.” And we have a nuanced conversation about how we really feel online and what it means to market with care (and without coercion).

Join us as we get into:

• The problem with “wellness” & the possibility of cultivating well-being online
• How to do an attention audit & figure out how you really feel about social media
• Our thoughts on the major cultural shifts around social media this year
• Ethical marketing frameworks from a mental health practitioner perspective
• Practical tips to make your marketing language more trauma-informed

 
And if you enjoy this episode, make sure you get a copy of Amelia’s book, The Art of Thriving Online!

 
RESOURCES + LINKS
👋 Download the FREE Leaving Social Media Toolkit
🌐 Join the Interweb for courses + community
🌸 Peep the Clubhouse for bonus episodes + emails

 
 
🌀 Sign up for OPT OUT: How to Quit Meta, Google or Amazon with Ease — 90 minutes of simple mindset shifts, step-by-step processes, and curated lists of alternate tools for a softer, surveillance-free life (and business). Happening live July 15-17 (with recordings). Use code GETFREE for $25 off if you register by 7/4.