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13min chapter
K#496 Markus Zabel, MD Bergzeit
Kassenzone | CEO Interviews
Geschäftsentwicklung im Outdoor-Einzelhandel
Markus Sabel von Bergzeit spricht über die Entwicklung des Unternehmens im Outdoor- und Bergsportmarkt, den Wechsel von Offline zu Online-Verkauf, die Bedeutung von Beratung im Nischenmarkt, die Etablierung eines eigenen Online-Shops und die Wettbewerbsfähigkeit im Vergleich zu Unternehmen wie Amazon und Zalando.
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