Melanie Fellay: Critical Thinking Skills in an AI-Driven Sales World
Make It Happen Mondays - B2B Sales Talk with John Barrows
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Cognitive Load and Sales Effectiveness
This chapter explores the effects of cognitive load on sales representatives, highlighting the necessity to streamline processes for improved critical thinking and memory retention. It argues for a quality-driven approach in sales, emphasizing the importance of meaningful client engagement over the mere quantity of tools and training.
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