Episode 12: Tapping into AI as a marketing “sixth sense” with Qualcomm’s CMO Don McGuire
Humans of AI: Presented by Writer
The Evolution and Revolution of AI in Marketing
This chapter delves into how AI is transforming marketing, offering brands new ways to engage with customers through anticipatory and suggestive features. It explores the impact of AI on the shopping experience, emphasizing the shift towards contextual and relevant marketing to enhance consumer interactions.
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