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#619 - Ben Francis - Gymshark CEO Explains His Strategy For Global Success
Modern Wisdom
The Bubble of Generations of Guys and Girls
Every year since 2006, I'm sure we probably have had similar views and experiences. We tracked a lot of it. We looked up to the same people. And then that falls away and evaporates. So many of the trends that we're seeing can just be explained by cohorts of guys and girls arriving and then phasing out into new areas of their life. That group finds identity with it and then phases out of it.
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