Using DM automation to promote weekly offers

In this episode, Brock Johnson breaks down his exact Instagram strategy for reaching 1 million followers in 2026. He walks through the systems, posting structure, and decision-making framework he's using to grow consistently, including how he approaches Reels, carousels, collaborations, and trial Reels.

Brock also covers how he uses DM automation to grow his email list, schedule content with Metricool, and build a repeatable content system using the SHARE method. This episode focuses on posting more without burning out, upcycling content, batching efficiently, and aligning Instagram growth with a broader Instagram and YouTube strategy for long-term scale.

Watch On YouTube  👉https://www.youtube.com/@BuildYourTribePodcast/videos

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💥 Related Links

• Checkout The BrockBot 👉https://www.thebrockbot.com/

• Join Brock’s email list 👉http://emailbrock.com/

• Checkout Shopify 👉http://www.shopify.com/tribe

• Checkout Brevo 👉 http://www.brevo.com/tribe

• Checkout Metricool  Use Code Brock 👉 https://metricool.com/?utm_source=instagram&utm_medium=influencer&utm_campaign=20250915_brock-johnson_batch-and-schedule_en&utm_content=reel&utm_term=q3 

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• Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000741347018

• Complete Guide To Growing On Instagram With Trial Reels

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• How To Use Manychat Instagram Automation: Send DMs & Boost Engagement

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Connect with Brock on your fav social platform:

Brock:

• Instagram: @Brock11Johnson

• TikTock: @brock11johnnson