23min chapter

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Episode 55: From Niche to Global - Top Tips to Cracking the Lucrative Japanese Mobile Market

Mobile Games Playbook

CHAPTER

Japanese Mobile Games: RPGs, Idol Games, and Cultural Influences

Exploring the diverse landscape of Japanese mobile games, this chapter delves into popular RPGs like Dragon Quest Walk and unique idol games blending rhythm gameplay with idol management. It discusses how anime and manga culture influence game development, leading to collaborations and character-centric gameplay strategies. Additionally, the chapter highlights the cultural nuances shaping Japanese mobile gaming market, emphasizing the significance of localization for success.

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