AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
14min chapter
EP02: It's a Long Way to the Top (If You Wanna NLP, AI & Analytics) - with Juliana Jackson
Data Never Lie
Utilizing Data in the Google Ecosystem
This chapter discusses the importance of utilizing data from various sources in the Google ecosystem, such as GA4 and BigQuery. It emphasizes the need for digital marketers to invest time in developing technical skills, such as reading SQL queries and understanding basic concepts in data collection, browsers, JavaScript, and machine learning, in order to stay relevant in the rapidly evolving field of digital marketing.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode