Building an Engaged Email List

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Tired of pouring your time and effort onto social media and NOT hit your fundraising goals? In this episode, Sara Hoosholey, fundraising consultant and founder of Charity Shift, joins host Maria Rio and shares innovative strategies for small nonprofits to collect emails, engage audiences, and boost donations.

Sara explains how nonprofits can use digital strategies to build trust, retain donors, and grow their impact. Learn how to create values-aligned campaigns, collect email leads effectively, and nurture long-term donor relationships.

Email Strategies for Nonprofits – The Highlights:

• Why email is the most effective communication channel for nonprofit donors.
• How to grow your nonprofit's email list: Proven email collection strategies for nonprofits.
• How values-aligned campaigns build trust and create long-term donor relationships.
• Steps to nurture new email subscribers with a targeted welcome series.
• The role of reciprocity in donor retention and engagement.

🎧 Listen to more episodes for actionable fundraising tips and insights on nonprofit leadership, nonprofit governance, donor engagement, productivity & tools, and nonprofit storytelling strategies!

About Sara Hoshooley:

Our guest, Sara Hoshooley is a fundraising consultant and coach with a passion for small nonprofit organizations. As a former small charity Executive Director, she understands the challenges and opportunities facing small but growing nonprofits. Her unique approach uses each organization's strengths to grow fundraising in an authentic and achievable way. 

Links and Resources:  

• Connect with Sara on LinkedIn: https://www.linkedin.com/in/Sarahoshooley/
• Sara’s Website: https://www.charityshift.ca/
• Email: Sara@charityshift
• Connect with Maria on LinkedIn: http://www.linkedin.com/in/mariario/
• Support the show: https://www.buzzsprout.com/208666/supporters/new
• Watch this episode on Youtube: https://youtu.be/W1PAtQ2x7dI 

Support the show

• Connect with the show: Watch the episode on YouTube; follow Maria Rio on LinkedIn for more conversations and resources. Or support our show. We are fully self-funded!
• Book a Discovery Call with Further Together: Need help with your fundraising? See if our values-aligned fundraisers are a fit for your organization.