Legal Marketing Insights: Chris Dreyer's SEO Journey
SideBar Advisors
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Setting Expectations, Client Retention, and Business Structure
The hosts discuss the significance of setting expectations with clients and its impact on client retention. They explore strategies to increase their average client retention of 24 months and consider incentivizing clients who are leaving to provide feedback through surveys. Furthermore, they provide insights into the organizational structure of their business, highlighting various departments like marketing, sales, accounts, ops, and finance HR.
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