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17min chapter
Timeless lessons on running software companies that endure | Alyssa Henry (Square, Amazon, Microsoft)
In Depth
Navigating Aesthetic Values in Scaling Companies
The chapter explores the challenges of maintaining elegant design standards while scaling a company with diverse product offerings. It emphasizes the importance of defining a strong culture to guide decisions on balancing aesthetics and functionality. Examples from various companies illustrate the necessity of aligning teams, prioritizing customer segments, and setting thematic priorities for organizational coherence and strategic focus.
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