
#348 – Promo Stacking and Prioritizing Your Book Marketing with Clayton Noblit
Kobo Writing Life Podcast
00:00
Unlocking Effective Book Marketing Strategies
This chapter explores the importance of cost per click (CPC) in digital advertising for authors, particularly in evaluating ad effectiveness and tracking conversions. It emphasizes the necessity of building email lists and direct sales platforms to enhance marketing efforts and foster stronger connections with readers.
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